WPGC’s name once stood for “We’re Prince George’s County.” But in March the station, whose roots in the county go back to the late ’50s, left Lanham and joined its corporate siblings WJFK, WNEW, and WIAD in moving to Half Street SE, a couple blocks from Nationals Park. “We love it,” says Steve Swenson, the senior vice president and marketing manager of CBS Washington, DC. Not only do the newshounds at WNEW find it easier to cover stories from a center-city location, “We also found that recruiting employees was a little more of a challenge when you’re on the eastern side of the DMV.”
The new digs also reflect the stations’ commitment to local programming, Swenson says, with a street-level performance space and a studio visible from the sidewalk. “Our goal was to create much more street-level activity,” he says.
WPGC’s transmitter still straddles the DC-PG border, and Swenson says Joe Clair’s morning show has raised ratings across the region. The new offices allow employees of the various stations to mingle, unlike in Lanham, which was “kind of a little more hodgepodge.” Does anyone miss working in the station’s namesake county? “Probably any of the employees whose homes are out that way,” Swenson says.
But WPGC isn’t the only local radio station, operating or defunct, whose call letters reflect an earlier identity. Here’s where some of the names that have surfed Washington’s airwaves came from.
WMAL
Martin A. Leese, an optician, launched the station in 1925 and was its first announcer.
WETA
Founded by the Greater Washington Educational Television Association.
WGMS
“Washington’s Good Music Station.”
WGAY
The easy-listening station was not named for country-music impresario Connie B. Gay, who bought the station years after the call sign was chosen.
WTOP
Its old spot at 1500 AM was at the “top” of your dial.
WUST
It once broadcast from the 1100 block of U Street, Northwest, and then from a block off that famed stretch, at 815 V Street—now the site of the 9:30 Club.
WAVA
Stands for Arlington, Virginia—still the station’s home.
WWDC
You can figure this one out.
This article appears in our July 2015 issue of Washingtonian.
Andrew Beaujon joined Washingtonian in late 2014. He was previously with the Poynter Institute, TBD.com, and Washington City Paper. He lives in Del Ray.
What Washington Radio Station Names Mean
WPGC’s name once stood for “We’re Prince George’s County.” But in March the station, whose roots in the county go back to the late ’50s, left Lanham and joined its corporate siblings WJFK, WNEW, and WIAD in moving to Half Street SE, a couple blocks from Nationals Park. “We love it,” says Steve Swenson, the senior vice president and marketing manager of CBS Washington, DC. Not only do the newshounds at WNEW find it easier to cover stories from a center-city location, “We also found that recruiting employees was a little more of a challenge when you’re on the eastern side of the DMV.”
The new digs also reflect the stations’ commitment to local programming, Swenson says, with a street-level performance space and a studio visible from the sidewalk. “Our goal was to create much more street-level activity,” he says.
WPGC’s transmitter still straddles the DC-PG border, and Swenson says Joe Clair’s morning show has raised ratings across the region. The new offices allow employees of the various stations to mingle, unlike in Lanham, which was “kind of a little more hodgepodge.” Does anyone miss working in the station’s namesake county? “Probably any of the employees whose homes are out that way,” Swenson says.
But WPGC isn’t the only local radio station, operating or defunct, whose call letters reflect an earlier identity. Here’s where some of the names that have surfed Washington’s airwaves came from.
WMAL
Martin A. Leese, an optician, launched the station in 1925 and was its first announcer.
WETA
Founded by the Greater Washington Educational Television Association.
WGMS
“Washington’s Good Music Station.”
WGAY
The easy-listening station was not named for country-music impresario Connie B. Gay, who bought the station years after the call sign was chosen.
WTOP
Its old spot at 1500 AM was at the “top” of your dial.
WUST
It once broadcast from the 1100 block of U Street, Northwest, and then from a block off that famed stretch, at 815 V Street—now the site of the 9:30 Club.
WAVA
Stands for Arlington, Virginia—still the station’s home.
WWDC
You can figure this one out.
This article appears in our July 2015 issue of Washingtonian.
Andrew Beaujon joined Washingtonian in late 2014. He was previously with the Poynter Institute, TBD.com, and Washington City Paper. He lives in Del Ray.
Most Popular in News & Politics
See a Spotted Lanternfly? Here’s What to Do.
Meet DC’s 2025 Tech Titans
What Happens After We Die? These UVA Researchers Are Investigating It.
GOP Candidate Quits Virginia Race After Losing Federal Contracting Job, Trump Plans Crackdown on Left Following Kirk’s Death, and Theatre Week Starts Thursday
USDA Spent $16,400 on Banners to Honor Trump and Lincoln
Washingtonian Magazine
September Issue: Style Setters
View IssueSubscribe
Follow Us on Social
Follow Us on Social
Related
Why Can You Swim in the Seine but Not the Potomac River?
This DC Woman Might Owe You Money
Why a Lost DC Novel Is Getting New Attention
These Confusing Bands Aren’t Actually From DC
More from News & Politics
How to Pick a Good Title-and-Settlement Company in the DC Area
Weird Press Conference Ends Trump’s Vacation From Offering Medical Advice, Kimmel Goes Back to Work Tonight, and DC Man Arrested for Shining Laser Pointer at Marine One
Why Can You Swim in the Seine but Not the Potomac River?
Nominations Are Now Open for 500 Most Influential People List
Trump and Musk Reunite, Administration Will Claim Link Between Tylenol and Autism, and Foo Fighters Play Surprise Show in DC
This DC Woman Might Owe You Money
A New Exhibition Near the White House Takes a High-Tech Approach to a Fundamental Question: What Is the American Dream?
Want to See What Could Be Ovechkin’s Last Game in DC? It’s Going to Cost You.